Sal Collaziano
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Underscoring its appeal to discerning owners of full-size pickups, the 2015 GMC Sierra HD led the Large Heavy Duty Pickup segment in the 2015 J.D. Power U.S. Automotive Performance, Execution and Layout (APEAL) Study released today. The 2015 GMC Terrain placed second in the Compact SUV category.
The APEAL Study examines – through consumer surveys – how gratifying a new vehicle is to own and drive. Owners evaluate their vehicle across 77 attributes, which make up an overall brand score measured on a 1,000-point scale.
“These and similar awards affirm that our customers recognize and appreciate the precision engineering, design and technology that go into every GMC,” said Duncan Aldred, U.S. vice president, GMC. “Sierra HD trucks are engineered without compromise to deliver the capability, refinement and technology that inspire confidence with every task.” Continue reading...